Today, we’re picking the brains of two guys known throughout the industry simply by their first names: Rus and Tim. These guys epitomize the essence of partnership, dedication, and the relentless pursuit of financial success.
Rus embodies the spirit of determination. His persistence and determination in the face of set-backs is the reason he is experiencing so much success today. And then there’s Tim, whose Russian-Ukrainian heritage fuels his drive and ambition. With roots firmly planted in a lineage of hustlers, Tim brings a unique perspective to the entrepreneurial landscape.
Whether going through affiliate events or tackling challenges head-on, Rus and Tim are true examples of teamwork. Listen in as these two giants talk about the highs and lows of entrepreneurship.
In this episode:
[07:07] We talk about Rus and Tim’s backgrounds, what they were up to before affiliate ads, and how they ended up with such impressive numbers.[10:03] How their Power Fox Media closed at $12 million last year, anticipating hitting $50 million this year.
[11:51] Are Rus and Tim still involved in analyzing data, or has their focus shifted more toward business development?
[15:14] With a team of thirteen members, how have Rus and Tim adapted as entrepreneurs?
[16:25] “We’re learning from our mistakes. Not to just bring a ton on board but scale up slower, make sure we have stuff dialed in and we can repeat our success” – Rus
[19:51] Rus and Tim realized that despite repeating their methods, success seemed elusive until suddenly, everything fell into place.[24:44] The guys talk about the benefits of coaching but ultimately, it’s about execution.
[29:43] There is a lot of misinformation surrounding affiliate marketing online.
[33:13] How do Rus and Tim handle the creative and niche discovery process? Do they develop them internally and then pass them on to media buyers, or do they provide guidelines for their team?
[37:13] Have Rus and Tim noticed discrepancies in quality across different advertising formats?
[40:78] Tim explains that their objective is to grasp the psychology behind successful ads, regardless of what’s being sold.
[44:08] Have Rus and Tim explored markets outside the U.S.?
[50:40] As affiliates, the guys are always on the lookout for the next lucrative offer.
Key Takeaway
Rus Fedchenko and Tim Shkarovskiy have an amazing partnership with a relentless pursuit of success. With a focus on learning from mistakes, maintaining consistency, and grasping the psychology behind successful ads, Rus and Tim navigate the challenges of entrepreneurship with wisdom and collaboration.
Their story demonstrates how dedication, teamwork, and a strategic approach allowed them to reach remarkable milestones, such as Power Fox Media’s staggering revenue growth from $12 million last year to an anticipated $50 million this year.
About Rus and Tim
Co-Founders of Power Fox Media
Connect with Rus and Tim
rus@powerfoxmedia.com
tim@powerfoxmedia.com
Gabe’s Course
https://www.lockedinleads.com/start
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