Nick, CEO & Founder of Renaissance Periodization “aka” RP Strength, talks about going to school for Sports Management and knowing it had always been his calling to be a part of the fitness industry. Nick met his co-founder in the weight room at college and 10 years later, they grew a one-on-one coaching business into a million-dollar company. Nick Shaw and his team have been able to help hundreds of thousands of people all over the world get in better shape.
In This Episode:
[01:44] Nick gives us a rundown of what he does as a fitness-based entrepreneur.[03:35] What is RP Strength’s unique offer that brings people in?
[06:22] How RP Strength systematized their one-on-one fitness and nutrition coaching model.
[12:30] How many programs has Nick sold over his career?
[13:33] The biggest leverage points that helped Nick get to that next level in his business growth.
[16:58] How big of a team has Nick built around his business?
[23:17] The opportunities Nick sees for RP Strength are on the horizon.
[26:52] What would Nick do in a scenario of team miscommunication in an online business?
[30:24] How much has Nick personally changed as an entrepreneur with a bigger staff?
[33:35] Nick’s development recommendations that he follows.
[47:18] Being comfortable with rejection and failure and applying it to your sales process.
[51:54] “You should explain why your stuff is so good and all the hard work that has gone into it.” – Nick Shaw
[57:46] What would be Nick’s exit goal if he ever thought about selling RP Strength?
Key Takeaway
Realizing that there will be days when you feel like you did nothing. But instead, formulate the strategy and look at the bigger picture. It is better to focus on what you can control. And then as you get a bigger team, you become a leader and you have a much better perspective on what you have achieved. You realize that all that hard work and dedication was worth it and it is the best feeling in the world.
About Nick Shaw
Nick is the Founder and CEO of Renaissance Periodization, a diet and fitness company founded on evidence-based practices to help our members achieve their health, athletic performance, and physique goals. He is also the co-host of the RP Strength podcast with his wife and RP colleague, Lori Shaw. Nick is also the podcast host of the RP Strength Podcast and author of the motivational book, “’Fit For Success’ Team Never Quit. Self-Improvement.
Throughout his career, he has sold several hundred thousand orders on his website with digital products such as eBooks and templates. Nick has also turned his coaching business into a tech company by developing an app. This top-rated app was programmed to focus on diet and nutrition with filters for people eating grain-free, gluten-free, vegan, Paleo, and other specific diets, and also includes a barcode scanner so people can scan in their favorite foods.
Nick has built a strong presence for Renaissance Periodization on Facebook, where the brand has over 132,224 followers, and on Instagram, where it has 620,000 followers. That incredible reach has given him a natural market for his tech products.
Connect with Nick Shaw:
Personal Instagram: https://www.instagram.com/nick.shaw.rp/?hl=en
RP Strength Facebook: https://www.facebook.com/RenaissancePeriodization/
RP Strength Instagram: https://www.instagram.com/rpstrength/?hl=en
RP Strength Website: https://rpstrength.com/
RP Strength Podcast: https://rppodcast.libsyn.com/
RP Strength Books: Amazon
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